Babushka's Favorite

"Babushka’s Favorite" is a conceptual branding project that draws inspiration from the cherished memories of brewing kombucha with my grandmother. Through this project, I crafted a full visual identity that blends tradition with modern aesthetics, focusing on packaging, promotional materials, and branding elements that reflect the handcrafted and wholesome nature of the product. This project allowed me to explore illustration, typography, and storytelling, highlighting the impact of narrative-driven design in creating a warm and inviting brand experience.